About Us


 Your Safe Space for Change

We are on a mission to make brain-based coaching accessible, understandable, and impactful.  

Life can shift in an instant—new roles, unexpected challenges, fresh opportunities—and even positive changes can leave you feeling stuck or uncertain. We created Hey Safe Space to support you in navigating change by leveraging applied neuroscience and traditional coaching techniques.  

For over a decade, I’ve helped hundreds of people break free from old patterns, rewire unhelpful thinking, and build lasting habits—using the power of applied neuroscience. At Hey Safe Space, you don’t just get strategies—you get a trusted partner walking with you through every stage of change, making the journey feel possible, supported, and safe. 

Ronald Rodriguez, Ph.D., PCC 

Before co-founding Hey Safe Space, Ron spent his career in leadership and executive positions in operations, product development, and transformational change in industries as diverse as healthcare, hospitality, engineering, and EdTech.

Along the way, he discovered a passion for helping people and teams thrive during times of transition. He leveraged that passion with turning around struggling operations and guiding large-scale transformations for companies like Nike, Amazon, and Capital One. 
Ron's curiosity about why people succeed or struggle in change led him to earn his Ph.D. in Business Administration, focusing on the Behavioral Theory of Leadership. He went on to deepen his expertise by becoming certified in both leadership and brain-based coaching - bringing together the science of human behavior with practical, real-world strategies for lasting growth. 

Today, he is the Co-Founder and Chief Business Officer of Fluence Pro, serves on advisory boards for leadership development startups, and is the Principal Coach for Hey Safe Space.
He lives in Austin, Texas with his husband and is proud to be actively involved in his local LGBTQIA+ community. Outside of coaching, you’ll usually find him working on home improvement projects, exploring one of Austin's many greenery spots for walking and hiking, and connecting with friends. 

Credentials:

Degrees

Ph.D. in Business Administration, University of Illinois, Chicago

Master’s of Science in Business Administration - University of Illinois, Chicago

Master’s of Business Administration (MBA) - University of Phoenix

Bachelor’s of Science in Economics/Finance - University of Texas at Dallas

Certifications

Trained Coach Supervisor - Oxford Brookes

Applied Neuroscience Certification - BrainFirst Institute

Brain-Based Conversation Skills, NeuroLeadership Institute

Brain-Based Coaching Certificate, Neuroleadership Institute

Certified Leadership Coach, Coach Training Alliance

Credentials

Certified Green Belt, International Association for Six Sigma Certification

Professional Certified Coach (PCC), International Coaching Federation

Connect with Us 

It only takes one step to transform your relationship with change! Click on the button below to schedule your free, no obligation 30-minute consultation! 
Questions? Reach out to us at ronald@heysafespace.com
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